The Rum Howler Blog

(A Website for Spirited Reviews)

  • Copyright

    Copyright is inherent when an original work is created. This means that the producer of original work is automatically granted copyright protection. This copyright protection not only exists in North America, but extends to other countries as well. Thus, all of the work produced on this blog is protected by copyright, including all of the pictures and all of the articles. These original works may not be copied or reused in any way whatsoever without the permission of the author, Chip Dykstra.
  • Cocktails and Recipes

    Click Image for Awesome Recipes

  • Industry Interviews


    Click the Image for Great Interviews with the Movers of Industry

  • The Rum Howler Interview (Good Food Revolution)

    Click on the Image to see my interview on Good Food Revolution

  • The Rum Howler Blog

  • Rum Reviews

  • Whisky Reviews

  • Gin Reviews

  • Tequila Reviews

  • Vodka Reviews

  • Enter your email address to subscribe to this blog and receive notifications of new posts by email.

    Join 1,066 other subscribers
  • Subscribe

  • Visitors

    • 14,378,602 pageviews since inception
  • Archives

  • Follow The Rum Howler Blog on

Broker’s (Premium London Dry Gin)

Review: Broker’s Premium London Dry Gin (40 % ABV)  87.5/100
a review by Chip Dykstra (AKA Arctic Wolf)
Refreshed March, 2020

Broker’s Gin was created in 1998 by the Dawson Brother’s (Martin and Andy) from a recipe which is reported to be over 200 years old. Apparently, during the design phase for the brand, the Dawson brothers tasted and tested many newer recipes as well; however they found that sometimes the old ways really are the best ways, and after various trials they chose the 200-year-old recipe. The spirit is made from traditional copper pot stills in a distillery located near Birmingham, England. Like the recipe for the gin, this distillery is over 200 years old as well.

Broker’s is a wheat-based, quadruple-distilled, pure grain spirit. Ten natural ingredients are used to flavour this spirit and of course the primary botanical used is juniper. The botanicals are steeped in the quadruple-distilled base spirit inside the still for 24 hours prior to the spirit being processed through a final, fifth distillation to produce Broker’s Gin.

According to the Broker’s Gin Website, the botanicals used to produce Broker’s Gin and their sources are, juniper berries, coriander seed, orris root, nutmeg, cassia bark, cinnamon, liquorice, orange peel, lemon peel and angelica root.

I was recently sent a new bottle of Broker’s Gin and decide to refresh my review written in 2012 with updated tasting notes and new bottle shots.

In the Bottle 4.5/5

The bottle presentation for Broker’s Gin is shown to the left. I love the addition of the Bowler hat to the top of the bottle. It’s a little thing, but it makes the bottle stand out, and it showcases the English heritage of this London Dry Gin very well. The picture of a man with a bowler hat and cane on the label is a nice touch as well. My only quibble is the metallic screw cap topper. I prefer a plastic topper or a cork style but, that quibble is minor and I like what I see.

In the Glass 8.5/10

I poured Broker’s Gin into a glencairn glass and my nose was greeted with the classic mild piny juniper scent of a traditional English gin. Light notes of lemon and lime citrus lay in the breezes with just a hint of orange peel. The overall effect is light and refreshing. If you spend some time nosing the glass it is possible to detect a very light pungent spiciness as well as hints of licorice and angelica which lies under the more assertive juniper and citrus. I get the sense from nosing the glass, that this spirit represents a classic, traditional gin.

In the Mouth 52.5/60

The initial entry on to the palate reveals a nice layer of spiciness which opens (or maybe it is more correct to say cleanses) the palate making it very receptive to the nuances within the gin. Again I notice that classic flavour profile of light juniper accented by lemony citrus and a touch of orange. The spiciness seems to stem from the coriander seed although to my palate it is vaguely reminiscent of ginger and rye spices. Only light whispers of cinnamon and licorice are apparent, and the result is a nice gin which I can sip quite easily. The individual botanicals do not assert themselves vigorously, rather they lie within the flavour stream waiting for you to discover them.

The classic nature of the gin means of course that the spirit is completely suited to what I refer to as the triumvirate of classic gin cocktails, the Martini, the Gimlet, and the Gin and Tonic. I would serve my Martini dry (providing I had a freshly opened bottle of vermouth), the gimlet with either lemon and lime depending upon my preference that day, and with whichever tonic water was my current favourite (I have been switching between Fever Tree, Fentimans and Q Tonic lately).

The gin is solid!

In the Throat 13/15

Broker’s Gin exits the palate with a nice spicy warmth; but it does not impart very much burn to the throat. Light juniper and orange peel are left behind for you to savour. This warm spiciness is probably what is making those cocktails taste so good.

The Afterburn 9/10

The flavour profile is light and refreshing with all of the botanicals within the gin working well together. My conclusion is that Broker’s is a great go to gin when one wants to mix traditional gin cocktails with a crisp, clean taste profile. Broker’s gin doesn’t add any special twist or unique flavour to the cocktails, rather it allows you to make solid classic cocktails and bar drinks which any gin enthusiast will appreciate.

You may read some of my other Gin Reviews (click the link) if you wish to have some comparative reviews.

Note: I appreciate the input of one of my readers who notes that my bottle of Broker’s is a 40 % abv spirit. He mentioned that he has always experienced this gin as a 47 % abv product.  I find myself wishing I had this higher proof spirit to review. My experience is that the higher abv (within reason) usually results in a more flavourful and higher scoring spirit.


Suggested Recipes

About two years ago I created this cocktail for a few friends of mine who claimed they did not like gin. They have been converted, and if you try this recipe with Broker’s Gin, it is sure to convert you too.

Lady of the Empire

1 1/2 oz Broker’s Gin
3/4 oz Triple Sec
3/4 oz Lemon Juice
1 tsp simple syrup

Place the first four ingredients in a metal cocktail shaker
Shake vigorously with ice until the metal is frosted
Strain into a chilled wine or cocktail glass

Enjoy Responsibly!

Note: If  you are interested in more of my original cocktail recipes, please click this link (Cocktails and Recipes) for more of my mixed drink recipes!


My Final Score is out of 100 and you may (loosely) interpret that score as follows:

0-25     A spirit with a rating this low would actually kill you.
26-49   Depending upon your fortitude you might actually survive this.
50 -59  You are safe to drink this…but you shouldn’t.
60-69   Substandard swill which you may offer to people you do not want to see again.
70-74    Now we have a fair mixing spirit.  Accept this but make sure it is mixed into a cocktail.
75-79    You may begin to serve this to friends, again probably still cocktail territory.
80-84    We begin to enjoy this spirit neat or on the rocks. (I will still primarily mix cocktails)
85-89    Excellent for sipping or for mixing!
90-94    Definitely a primary sipping spirit, in fact you may want to hoard this for yourself.
95-97.5 The Cream of the Crop
98+       I haven’t met this bottle yet…but I want to.

Very loosely we may put my scores into terms that you may be familiar with on a Gold, Silver, and  Bronze medal  scale as follows:

70 – 79.5    Bronze Medal (Recommended only as a mixer)
80 – 89.5     Silver Medal (Recommended for sipping and or a high quality mixer)
90 – 95         Gold Medal (Highly recommended for sipping and for sublime cocktails.)
95.5+            Platinum Award (Highest Recommendation)


6 Responses to “Broker’s (Premium London Dry Gin)”

  1. Frank said

    In the UK this is sold in 700 mL bottles at 40%, Canada 750 mL bottles at 40%, US 750 mL bottles at 47%.

    The US one at 47% is the better of the two. Regardless, I quite enjoy the 40% and find it’s an excellent value.

    The whole 40% vs. 47% reminds me of Beefeater as noted in Chip’s July 2011 review; however, the differences are not as vast when enjoying Brokers. I simply wish they’d release 47% globally for all to enjoy.

  2. JWS said

    I’ve just tried Broker’s for the first time this week, as part of a project to put together the “Vesper” cocktail from CASINO ROYALE, in its original 1953 strength. Well, as I’d been wanting to try the brand, and because it’s sold at 94 proof in the USA, I chose Broker’s. I taste any spirit that I ever buy on its own, to see if it would make a good “sipping” spirit, as well as a good mixer. I must say that I am QUITE impressed!!! Broker’s costs about $5 less than “Beefy”, and it has a GREAT crisp, bracing gin taste. Plus, that little bowler hat is so cute. So veddy veddy Bridish….

  3. Ed said

    I dug out my bottle of Broker’s from the recycling bin, and as I reported, the gin I’ve been drinking is 47% ABV.

    I like negronis, and I find that Broker’s does a fine job there at a very affordable price. Many comparable gins in my area cost around $30.

  4. Ed said

    Whoa, if I’m not mistaken, looking at the photo with this post, it seems that Broker’s Gin is 40% ABV. Every bottle of Broker’s that I’ve ever bought has been higher, I think around 47% ABV. I would read it to you the precise number off of my bottle, but I just finished it off earlier this week.

    • Ed that makes a lot of sense.

      I noticed that Broker’s has won a ton of awards with scores in the stratosphere from some very well known rating agencies. I really liked Broker’s but I scored it 86.5 not 96.5, so I think it is obvious that I wasn’t doing cartwheels as I sipped it. If Broker’s is sold at a higher ABV in the US and other places, that could certainly account for my lower score.

      I appreciate you pointing this out to me and I am going to make note of this discrepancy in bottling proof in my review.

  5. Ed said

    I like this gin. It’s my go-to mixer. In my area of New Jersey you can purchase it for under $20, which makes it a no-brainer purchase.

%d bloggers like this: