The Black Velvet brand has a long history in North America, originally produced at the Schenley Distillery in Valleyfield, Quebec in the late 1940s. The whisky was initially called Black Label; but because of its perceived smoothness, the producers soon changed the name to Black Velvet. It has been a staple of the Canadian whisky scene ever since and is now produced at the Black Velvet Distillery (also called the Palliser Distillery) in Lethbridge, Alberta.
Black Velvet Deluxe is available both in Canada and in the USA (and apparently in parts of Europe). However, the bottlings for the different markets are not necessarily the same. The whisky available in Canada may actually be slightly older than the whisky available in the foreign markets. The bottle I have reviewed is the one available in my locale (in Alberta, Canada). It does not carry an age statement; but I have been told the whisky in this particular bottle is about 4 to 6 years old.
Three and a half years have passed since I first reviewed Black Velvet Deluxe. About three weeks ago, I decided that revisiting this classic Canadian whisky to see how time and experience have impacted my perceptions. You may read the resulting review by clicking on the following excerpt:
Review: Black Velvet Deluxe Canadian Whisky
Please enjoy my revisit to Black Velvet Deluxe Canadian Whisky which includes a revisit to my own Canadian Caribou Cocktail.
Have a great day everybody!
Forty Creek Whisky
My friends Connie & Lukasz were over the other day, and even though they know my cupboard is well stocked with Canadian whisky, they always try to find something that I haven’t tasted yet. On this occasion, they brought along a bottle of Bison Ridge Special Reserve Canadian Whisky to share a few drams with me. The whisky is produced (by this I mean bottled) by the 
In 1856, John Gibson purchased 40 acres and built a distillery along the shore of the Monongahela River in Pennsylvania. By the turn of the century, the Gibson’s Distilling Company was the largest producer of rye whisky in North America. Unfortunately, early in the new century, fate dealt the company a tragic blow, in the name of Prohibition. Consumption of legal whisky all but dried up, and Gibson’s Distilling Company went bankrupt. In 1923, the entire contents of the distillery including the stills, the aging barrels, all of the remaining spirit, (and even the grain which was on site) was sold via Sherriff’s auction to Schenley Industries of New York. Fifty years later this whisky brand, which was born on the US side of the border in Pennsylvania, was resurrected by the brand owner at the Schenley Distillery in Valleyfield, Quebec. Now, of course, it has become one of the iconic brands of Canadian Whisky.
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