In 2013, Tanduay Holdings began its entry into North America by placing two new rums into the US market. At the time, Tanduay was one of the very largest Rum producers in the world. (The reason they were relatively unknown in North America is because their Asian rum is produced in the Philippines and was sold almost exclusively into Asia.) The launch featured their premium Silver, and Gold rums which I reviewed in 2013 and reassessed again earlier this year (here and here).
Tanduay Superior Rum is a more premium spirit which has been sold in my home Province of Alberta for some time now. It is produced from a blend of rums apparently aged for 12 years or more. According to the promotional materials I have been sent, the Superior Rum is meant to be meant enjoyed neat or over ice.
Here is a link to my recent re-evaluation of this premium spirit:
Review: Tanduay Superior Rum
” … The Tanduay Superior is a little dryer in the mouth than I was expecting with the light caramel sweetness I noticed on the nose taking a back seat to pungent oak spices and the lightly bitter flavours of toasted walnut and coconut. There is a gentle sweep of vanilla which runs through the rum as well …”
Please enjoy my re-evaluation of Tanduay Superior Rum. I have a ful schedule of reviews coming over the next few weeks as I catch up from my summer hiatus.
Chimo!
Tanduay is one of the largest Rum producers in the world. (The reason they have been relatively unknown in North America is because their Asian rum is produced in the Philipines, and it sells almost exclusively into Asia.) The Tanduay invasion was launched with two premium rums (a Silver, and a Gold). The Silver Rum (
In 2013, Tanduay Holdings began an American Invasion by placing two new rums into the North American market. At the time, Tanduay was one of the very largest Rum producers in the world. (The reason they were relatively unknown in North America is because their Asian rum is produced in the Philipines and was sold almost exclusively into Asia.) The invasion was launched with two premium (a Silver, and a Gold) rums. Although Tanduay has not yet established itself fully in the US market, the Asian sales have continued at a breathtaking pace. In fact by 2017, Tanduay had surpassed Bacardi as the top selling rum brand in the world (
Last year, Tanduay Holdings began its American Invasion by placing two new rums into the North American market. For those who do not know, Tanduay is one of the very largest Rum producers in the world. (The reason they have been relatively unknown in North America is because their Asian rum is produced in the Philipines and sells almost exclusively into Asia.) This invasion was launched with two premium (a Silver, and a Gold) rums. The Tanduay Silver Rum reviewed here is a blend of rums aged up to 5 years and filtered to be a pale straw coloured spirit meant for mixing high-end cocktails.
The Rum Howler Blog 